grab life by the claw™ grab life by the claw™
WHITE CLAW

grab life by the claw™

WHITE CLAW LETS FRIENDSHIP FLOW

  • Nothing beats the rush of connecting with friends.

    But getting yourself out there or getting the group together can feel like a second job.

    White Claw makes time with friends feel refreshingly easy.

    Perfect for easy, feel-good moments, with something for every taste.

    So, you're free to get together, your way.

    Our iconic flavours elevate every occasion, making moments with friends that little bit more memorable.

    Because the more time you spend with friends, the happier life feels.

    White Claw even did the research to prove it.

    TAKE A LOOK

  • White Claw is your call to connect, for real.

    So, grab your friends, and

    GRAB LIFE BY THE CLAW™
Group of friends sitting on steps with a box of White Claw hard seltzer Variety Pack.

IT'S NOT WHERE YOU'RE AT. IS WHO YOU'RE WITH

For the new Grab Life by the Claw™ campaign, White Claw has partnered with 2X GRAMMY®-nominated and Diamond-certified artist Teddy Swims, who writes songs made for singing together. Loudly.

"The most powerful thing about music is its ability to bring friends together,"

- Teddy Swims

BETTER VIBES FOR BETTER CONNECTIONS

Refreshing flavours for every character on the block. With an inviting taste that matches whatever energy you bring.
White Claw is your call to connect, for moments that matter.

Low-key times with your day-ones? We’re there. Casual park hangs that turn into all-day plans? Count us in.
Pop-up parties? Always.

Wherever you find yourself, grab your friends, your Claws, and watch what happens next.

view the range

DRINKS LIKE NO OTHERS

40 years of innovation goes into White Claw, the original, Cold Wave Filtered™ Hard Seltzer. Iconic flavours create excitement. A light, crisp taste calls you to enjoy more times together, the ones that leave you feeling energised from friends.

Some have tried to copy our look. None could replicate our “why:” White Claw was created for more refreshing social connections.

Today there’s a Claw for just about every kind of gathering — spontaneous, laid back, hyped, elevated, and even the ones where alcohol isn’t invited.

White Claw gives more people more reasons to get together, show up, spend quality time, strengthen the bonds between friends, and

GRAB LIFE BY THE CLAW™

  • We’re constantly inspired by the ways people gather around White Claw® to refresh social connections. We bring refreshing flavour to more drinkers in more places, so they make more meaningful connections, and…

Our Story | White Claw® UK | We Bring the Wave – White Claw UK